Everything that ever mattered in Zadar, since the medieval period, happened or was heard of on the People's Square. It is the centre of urban life, a source that sucks you in with its energy and beauty, and then leaves the people passing-by to some of the other urban sensations.
The People's Square in Zadar is the medieval Platea Magna, the centre of life and nowadays centre of town administration together with the City Loggia. From the People's square all the ways lead in all directions; to the Kalelarga, the Waterfront, the Five Wells Square or to the market and fish market. In The City Loggia on People's Square, that was built already in the 13th century, Zadar inhabitants have been gathering and have been discussing the most important city matters, while on the other side can be found the City Guard from the second half of the 16th century with a watch on a tower that has been in function incessantly since 1803.